Buddhist Innovative Leadership of Entrepreneurs Affecting Employee Workplace Happiness in a Contract Manufacturing Business for Dietary Supplements, Health, and Beauty Products
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บทคัดย่อ
This research explores the impact of entrepreneurial Buddhist Innovative Leadership on employee workplace happiness within contract manufacturing businesses for dietary supplements, health, and beauty products. The study investigated: 1) individual factors influencing job satisfaction in this sector; 2) the relationship between executive leadership levels and employee well-being; and 3) specifically, the effect of Buddhist Innovative Leadership on employee happiness. Employing a mixed-methods approach, quantitative data from questionnaires administered to 400 employees (selected via stratified random sampling) were analyzed using descriptive and inferential statistics. Qualitative data from structured interviews with 10 organizational leaders (selected purposively) were analyzed using content analysis. Key findings revealed that work experience and monthly income significantly affected employee happiness. Notably, ethical and physical leadership demonstrated a strong positive correlation with employee well-being, while mental and intellectual leadership showed moderate associations. The research suggests that fostering participatory work environments and providing professional growth opportunities can enhance job satisfaction and organizational productivity. Furthermore, the positive influence of ethical and physical leadership aligns with core tenets of Buddhist Innovative Leadership, indicating its potential to contribute to employee happiness in this industry.
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