THE GUIDELINES TO DEVELOP THE DIGITAL LEADERSHIP FOR SCHOOL ADMINISTRATORS UNDER PHICHIT SECONDARY EDUCATIONAL SERVICE AREA

Abstract

           This research article aims to: 1) study the digital leadership of secondary school administrators in Phichit Province, and 2) explore guidelines for the development of digital leadership for these administrators. The research was conducted in two steps: Step 1 involved studying the digital leadership of secondary school administrators, including 285 administrators and teachers, selected through stratified random sampling. Data were collected using a five-point Likert scale questionnaire, and analyzed using mean and standard deviation. Step 2 focused on exploring guidelines for developing digital leadership, with input from 3 experts. Data were collected through interviews and analyzed using content analysis.

The findings revealed that: 1) The digital leadership of secondary school administrators had a mean score of 3.91 and a standard deviation of 0.65, indicating that their behaviors were at a high level. 2) The guidelines for developing digital leadership of secondary school administrators were categorized into five areas: 1) Digital vision, which includes strategic planning through collaboration with school committees and the creative integration of educational technology; 2) Creativity and innovation, using technology as a tool to foster creativity and align the budget with objectives; 3) Training and development of personnel, with training for teachers to use digital learning platforms and technology; 4) Personnel skill management, in the context of a digital organizational culture, integrating technology into the driving force of all tasks; and 5) Digital learning ability, which includes setting policies and guidelines for the use of digital technology in the teaching and assessment processes.