DESIGNING INFOGRAPHICS BASED ON INFORMATION PROCESSING THEORY
Keywords:
infographic, Information Processing Theory, perception processAbstract
In the digital age, where information is rapidly transmitted, presenting information through infographics has become an essential tool to simplify complex data, making it more understandable and engaging for learners. Designing infographics based on Information Processing Theory plays a crucial role in organizing and presenting information in a clear and accessible way. This design process focuses on efficient information processing through structured information sequencing, the use of eye-catching colors and symbols, and concise, memorable content. The theory emphasizes perception, memory, and information recall as key elements in creating effective infographics for learning. Following this theory in design helps reduce cognitive load, allowing learners to retain content more effectively. This article emphasizes designing infographicsto enhance learning efficiency through data analysis, communication planning, drafting, andrefinement to create media that aligns with learners' perceptual and memory processes.
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