THE IMPLEMENTATION OF NEW PUBLIC MANAGEMENY TOWARD SUSTAINABLE DEVELOPMENT IN SAMUT SAKHON PROVINCIAL ADMINISTRATIVE ORGANIZATION

Abstract

This research aimed to (1) investigate the processes of implementing NPM in line with sustainable development goals, (2) explore the challenges encountered during this implementation and (3) examine strategies for developing New Public Management (NPM) to achieve sustainable development. A qualitative research approach was utilized, with data collected through in-depth interviews with 20 key informants and analyzed via content analysis.

The findings revealed that (1) the implementation process was integrated and participatory, requiring collaboration among all sectors, aligning policies and plans with local contexts, and emphasizing ongoing monitoring and evaluation. This comprehensive approach supports sustainable development, (2) significant challenges include budget and human resource limitations, inconsistent centrally driven policies, inadequate public participation, and pressures from public expectations. Both internal and external factors play a crucial role in determining implementation success, (3) NPM implementation aligns with sustainable development by emphasizing results-based management, public participation, decentralization, technology use, human resource development, and transparency. These practices foster balanced growth across economic, social, and environmental dimensions.

The sustainable development of local administrative organizations could be effectively achieved when the principles of modern public administration were integrated into the local context through flexible, participatory, and responsive management mechanisms that appropriately address external pressures. This knowledge could be applied as a framework for developing other local administrative organizations with similar contexts.