ORGANIZATIONAL STRATEGY BASED ON BUDDHIST PRINCIPLES

Abstract

This article aims to study the application of Buddhist principles in corporate strategy development. It aims to analyze the integration of key principles, namely Temple 4, Party 4, Social 4, Patent 4, and Ethics 7 into the strategic management process, which consists of environmental analysis. Setting the vision and goals, planning the strategy and putting the strategy into practice. The study found that Buddhist principles can be applied as a conceptual framework for the proper management of the organization. Mother Temple 4 helps to promote ethical leadership and build good relationships in the organization. Perspective 4 helps to prevent decision-making bias. Objective 4 strengthens employee collaboration and engagement. Impact 4 promotes motivation and performance and ethics. Ethics 7 promotes stability, solidarity and progress for the organization. Integrating ethics into strategic management is an important guide to enhancing operational efficiency. Along with corporate ethics, ethics and sustainability, leading to stable and balanced long-term development of the organization.